It is common that people have blogs where they write and want to have large readership. But in most cases all thing are suitable but due to lack of optimization those pages failed to get traffic. One way to get more visits on your pages is promote and market your blog or website with particular automatic tools. But all search engines do not consider it good. You have to manually perform all steps which would be so much time consuming in website or blog promotion scenario.

Content plays same role in blog promotion as the back bone in human body. A useful, informative and to the point content would help to attract people. But it is little bit tricky to attract search engines. For this purpose you have to properly optimize your pages. There are two type of search engine optimization one is on page and second is off page. Here we are going to discuss on page optimization. It is necessary to be clear about idea before writing. After forming an idea you have to properly research about traffic gaining keywords. For this purpose you can google about “google keyword analysis tool”. Find out statistics about your keyword from the tool. It will also show statistics about relevant keywords. Carefully analyze and find such phrase which has more traffic and less competition. Then write your article. Use your phrase in title of the page, in main heading, in introductory text, in article's body and in conclusion paragraph. But keep in mind that phrase density would not be more than three percent. You can use synonyms instead of particular word if repetition is large. For on page SEO use keywords in bold or italic form so that search engines could easily find it when their spider crawling the content. At the end of article provide all key phrases under the heading of keywords, it would be helpful to get good position in search engine but keep in mind that the density must not be greater than three percent. Your content must be unique and genuine because such content always attract readers. Also provide readers with such options or buttons so that they could share the link of page to their friends. It would be good to use brainstorming techniques to get focus on the basic theme and it will surely results as increase in quality of content. If you want to study more about brain storming then google about 'Tony Buzan', who is a mind maping or brainstorming expert. You can also find different brainstorming tools which are available to download on his site. Always try to do some research on internet before writing and also google your keywords to refine your idea. By doing this you would be able to write content which would be unique and different. The title of the article must be attractive so that it grabs attention of reader. Also use your key phrases in the title of your page separated with the hyphens or pipe signs. All search engine would recognize the efforts and result would be large organic traffic. If you want to place ads in text then put them at most prominent place. It is found that if ads are at prominent place and has same color as the text results as increase in clicks. So be care full ad position and ad color is very important.

All the thing which I have described above are related to on page optimization. If you follow these simple rules on each page then it would be search engine friendly and would get good position in search engine. All these are basic ones, there are so many other things which are important regarding website or blog promotion but if you follow these rules then it would be a good start in proper line of action for good future of your website or blog.