There are so many new techniques have been introduced for the website promotion. Here we are going to discuss the most efficient one by using feedburner.com. Feed burner is a service to generate RSS feeds for your b log or website. By using feed burner generate RSS feed for your website and then remember the RSS address of feeds given by the feed burner. This address given by feed burner is called RSS address. When you use any ping service like pingomatic.com then put the feed burner address in the RSS feed address text box. These RSS feeds will help different user to subscribe for the feeds from your website by using RSS readers. It would be helpful in your website promotion.