Website marketing would be a difficult task if it is done without any planning. There are so many things like Meta tags, Keywords, website design and quality content etc. are involved. The question is what is possible to do for website marketing which is simple and easy. So, here's a checklist of basic things you could be doing now to start promoting your website:

Use your domain name for your email address in all of your email correspondence. This way, with each email you send out, you are advertising your website URL. For example: if your website domain is www.mywebsite.com, then you should ensure you use an email address that uses "mywebsite.com" like This e-mail address is being protected from spambots. You need JavaScript enabled to view it or This e-mail address is being protected from spambots. You need JavaScript enabled to view it .

Create a signature that goes on the bottom of all your emails that you send out. Your signature consists of URL or encouraging message like “for further information please contact……”.

Put your website address on all of your print/promotional material such as business cards, promo cards, letterhead etc. Often your website is the first point of contact for new and potential clients. Make it easy for them to find your website so they can find more information about you and your business and feel comfortable about contacting you directly. It is an effective and easy way for website marketing.

Create affiliate partnerships with complementary websites to do a website link exchange. The more high-traffic websites that link to you, the more the search engines will think you are a high-profile website and your search engine ranking has the potential to go up.

Send out periodic e-newsletters or some form of written communication to your existing and potential customers. Have a prominent sign-up form on your site so people can receive your e-newsletters on a regular basis. The more people trust you and what services you have to offer, the more likely they will contact you or purchase your product!

Regularly update your website even with news. Regularly ping to the servers or search engines after update. Ping simply tells the search engines that the website is updated now. This method is simple and easy to follow regarding website marketing.

Generate and post RSS of your website. This would facilitate those users who have interest in your website. They would subscribe the feeds and keep themselves aware of the changes or promotions on your website. It is technical to use RSS feeds for website marketing. RSS feeds if submitted properly then these could transfer handsome traffic to your website.